I just returned from a wonderful 7 day western carribean cruise. While on the cruise, I made a presentation at a workshop on Social Media 101. The presentation was geared towards a predominantly "baby boomer" crowd and interestingly enough, it was very well received from the participants. Just for fun, I tested the participants on some of the more popular social network share buttons. They had fun doing it but all the while, it allowed me to assess the general level of knowledge and sophistication of the group with the subject topic. Many questions were asked during the presentation from those who had businesses to those who just want to know how to use the apps. However, in spite of the increasing numbers of baby boomers registering for a face book or twitter accounts in this country, I believe we still have a sifgnificant amount of naysayer "boomers".
The points I stressed in the presentation included the following:
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What is Social Networking and Social Media ?
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Why are we doing this? How did we get here?
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What purpose does it serve? How do we use this?
- What are the impacts and where are we going with social media ?
Enjoy the power point:
Social networking 101.pptx (3.04 mb)